About Us
BORN FROM EXPERIENCE
The founders of ErAn Consulting have a long history with digital marketing. With a background from, among others; Microsoft, Facebook and Google we have acquired a skillset few can match. ErAn was partly born from this skillset, and partly because we saw a need on the market for a high-quality performance marketing agency with a clear and concise customer focus.
MARKETING AGENCY LANDSCAPE
Many Marketing agencies was, and still is, focused on PPC (pay per click) or PPI (pay per impression) both of which we abhor. We would even go so far as to tell you to turn around and run the other way if some "marketing expert" wants to be paid according to those two concepts. If you do not sell anything, if you do not get any leads or if the leads you do get has horrible quality; does it matter how many clicks or impressions you have?
Another issue with many marketing agencies is their high turnover of personnel and with that comes the lack of updated knowledge.
Above is what we set out to change.
THE BEST RESULTS
The key for us is 'quality' and 'performance marketing'. We work long-term and we always put in the extra effort to give you the best performance and best ROI possible. We started ErAn Consulting because we want our clients to pay for results and quality.
We go through continuous training programs together with our partners and we are constantly updated by our contacts within some of the biggest SaaS- and e-commerce businesses in the world. Our goal is to keep ourselves on the very top comes to knowledge and updates. Google, for example, update their search algorithm's many times each year, so if you do not adjust accordingly you are likely to see your advertising results dwindle. Imagine selling t-shirts online and not adjusting to changes to Google e-commerce system...
Our focus on knowledge, quality and usage of performance marketing metrics is what make us special.
FOUNDERS OF ERAN
Julian Kapsreiter
Julian is native German, and a former Quality Manager with Google. He has years of experience working with several of the biggest SaaS- and e-commerce companies of Europe which make Julian one of the worlds premier experts in Digital marketing and e-commerce.
Tommy Boman
Tommy is native Swedish and have a long background working with marketing doing everything from email-marketing & telemarketing to digital marketing and web3. He also have many years of leadership- and management experience from Microsoft, Facebook and Google. Expert in lead generation, especially leads generation within the real-estate sector, a sector which he consider as a passion. Tommy is deadly afraid of flying but compensate this with a love of train and boats.